Privacy

Privacy notice

This page is maintained by waaghaus to explain how we handle business contact data for B2B outreach. It is not legal advice; please review it with your privacy counsel if you need to.

What this covers

waaghaus is a growth and monetization studio. We contact business decision-makers at commerce and subscription companies about services that may help them grow revenue and reduce churn. This notice applies to that outbound B2B contact and to visitors of this website.

Data we collect

For outbound B2B outreach we may process business contact data such as:

  • Professional email address
  • Name and job title
  • Company name
  • Public professional profile links (e.g., LinkedIn)
  • Notes about why we believe the contact may be relevant

Where it comes from

We collect business contact data from publicly available sources such as company websites, professional directories, public social profiles, and published press or funding announcements. We do not buy lists of private consumer data.

Legal basis

Our B2B outreach is based on legitimate interest, which means we only contact people whose role makes it relevant to discuss growth, monetization, advertising, or retention. We keep a record of why we contacted each person, and we stop on request.

If you are in the EU or UK, you have the right to object to this processing. The easiest way is to use the opt-out link below or reply to any message with the word "STOP."

Retention

We keep business contact data only while it remains relevant. If you opt out, or ask us to delete your details, we delete them promptly and do not contact you again. We may keep a minimal suppression record so we do not accidentally re-add you.

Subprocessors and tools

The services that help us run this site and our outreach may process data on our behalf. Currently these include:

  • Lovable Cloud — website hosting and related infrastructure
  • Cal.com — scheduling calls booked through the site

Your rights

You can ask us to access, correct, restrict, or delete the business data we hold about you. To do that, email us at hello@waaghaus.com.

Opt out of outreach

You can opt out of future B2B outreach from waaghaus at any time. Send an email with the subject Opt out and we will remove your details and stop contacting you.

Opt out by email

Alternatively, reply to any message you receive from us with the word "STOP" and we will process it as an opt-out request.

Cookies and analytics

This website does not use third-party advertising cookies or trackers. We may use essential hosting and analytics services to keep the site running and understand how it is used. No personal data is sold to third parties.

Contact

Privacy questions or requests can be sent to hello@waaghaus.com.

Last updated: 7/29/2026